Let’s face it, we’re living in a digital world where possibilities are limitless.
People of all ages, in all walks of life, have a use for a computer or a mobile phone one way or another.
So, why is having a Website crucial to your business? And how can a Website help business thrive?
Before we answer that, let me ask you something first. Whenever you are curious about something, where do you go first?
For example, a place you wish to visit, a recipe you wanted to try, or a celebrity you are crushing on after watching a movie. That’s right, it’s Google! The Internet.
Now, what if a potential customer is scrolling on his phone and suddenly remembered that today is his anniversary with his girlfriend and needs a last-minute gift for her? Let’s call him Mr. Smith. Mr. Smith then decided to look for a fancy restaurant where he can book a table for two for tonight’s dinner.
Now, your business is a fancy restaurant but you don’t have a website where your customers can scroll through information about your business. While your biggest competitor on the other hand has a Website with all important functions such as;
- SEO-Ready, means customers can look up “fancy restaurants near me” on google and your website will be the first thing they’ll see. This means optimizing your Websites functionality and using just the right keywords to help your customers find you.
- A gallery of images that shows the best parts and features of your fancy restaurant. People today love visiting restaurants that are Instagram picture-worthy.
- Build-in booking features. Customers can easily book a table anytime, anywhere.
- A map feature that will show customers exactly where your business is located.
- A homepage banner where you can showcase any promos you have for the day.
- A messaging system where customers can reach out and talk to a staff member instantly for assistance.
- In the About Us section where you can show all the information about your company. This is a chance to let visitors get to know your business on a personal level.
- And everything else in between.
Given this scenario, where do you think Mr. Smith will have his dinner tonight? Of course, with no hesitation, he will definitely be going to your competitor because all his questions were answered just by visiting their Website. With just a few scrolls and clicks, he was convinced immediately that it was the perfect place where they can spend a lovely time on their anniversary.
Now if you finally decide that you would like to explore more about owning a website, there are plenty of agencies that offer this service, but it’s important to keep in mind that in choosing the right agency for you, you need to make sure you are getting your “value for money.”
Now if you’re living in a first-world country like the USA, the United Kingdom, Canada, Australia, and so on., the best way to get value for your money is to find agencies that offer Website Management Services from another country.
Why you might ask? It’s simple, it’s cheaper! Same quality but less expensive.
What are the takeaways? If you want your business to survive and thrive in today’s marketing generation, you have to have your own Website!
Having a website dedicated to your business is Not a necessity but now a need.